10grams is a creative team that designs how culture is told, with film at the centre.

Ten grams
make the picture.

Now in production

The Price of Tin

Bangka Island, Indonesia · 2026

電気通信大学との共同プロジェクト。スズの採掘が続くインドネシア・バンカ島で、その土地と人、そして目に見えない代償を追うドキュメンタリーを制作中です。A joint project with the University of Electro-Communications. A documentary in progress on Bangka Island, Indonesia, following the land, the people and the hidden cost of mining tin.

About

01 / 06

We design how culture is told, on film. From the first idea to the final cut.

10gは、映像を中心に、文化をどう伝えるかを設計するクリエイティブチームです。事実を丁寧にすくい取るドキュメンタリーと、コンセプトから世界観を組み立てるミュージックビデオやブランドムービー。ふたつの視点を行き来しながら、人や思想、土地の背景を物語として描きます。

10grams is a creative team that designs how culture is told, with film at the centre. We move between two ways of seeing: documentary, which carefully gathers what is real, and music videos and brand films, which build a world from a concept. Between them, we tell stories about people, ideas and the places they come from.

NHKなどのドキュメンタリーで培った取材力と構成力、映像とデザインを横断するアートディレクション。それぞれの強みを掛け合わせ、企画から撮影、編集、仕上げまで一貫して手がけます。映像にあわせたキービジュアルやグラフィックのデザインにも対応します。

We combine the research and structure of documentary work for NHK and others with art direction that moves between film and design, and see each project through from planning and shooting to the final edit. Key visuals and graphic design can be produced alongside the film.

必要に応じて、CG・VFXや翻訳、海外の制作者などのパートナーと組み、ひとつのチームとして関わります。

When a project needs it, we bring in trusted partners for CG and VFX, translation and overseas production, and work with you as one team.

Works

02 / 06
01
Blue Bottle Coffee — 10 years in Japan, including staff interviews, direction

Blue Bottle Coffee

10 years in Japan — Films & staff interviews — Direction
02
Akan Ikor Theater — Lost Kamuy

Akan Ikor Theater

Lost Kamuy — Direction & Production
03
Children of Discordance — Promotional film

Children of Discordance

Promotional film — Direction & Production
04
Koyasan Digital Museum — Hotoke no Hikari wo Tsugu Otokotachi, screening film

Koyasan Digital Museum

“Hotoke no Hikari wo Tsugu Otokotachi” — Screening film — Direction & Production
05
Blue Bottle Coffee — Cafe openings: Hakata, Daikanyama, Fukuoka Tenjin, direction

Blue Bottle Coffee

Cafe openings — Hakata / Daikanyama / Fukuoka Tenjin — Direction
06
Shichiken — Brand films

Shichiken

Brand films — Direction & Production
07
MIHARAYASUHIRO / SEVEN BY SEVEN / hum — Brand films

MIHARAYASUHIRO / SEVEN BY SEVEN / hum

Brand films — Direction & Production
08
JINS — Social films, editing

JINS

Social films — Editing
09
Music videos — Elephant Kashimashi, Lamp in Terren, Kuroneko Chelsea, direction

Music videos

Elephant Kashimashi / Lamp in Terren / Kuroneko Chelsea — Direction
10
Osaka Geitan Hoiku — School film

Osaka Geitan Hoiku

School film — Direction & Production
11
Idemitsu — Apollostation Oil web commercial

Idemitsu

Apollostation Oil web commercial — Direction & Production
12
Blue Bottle Coffee — Coffee truck at Kennin-ji, Kyoto, direction

Blue Bottle Coffee

Coffee truck at Kennin-ji, Kyoto — Direction
13
LINE FX — Web commercial

LINE FX

Web commercial — Direction & Production
14
Music videos — plenty, SHOUT IT OUT, direction

Music videos

plenty / SHOUT IT OUT — Direction
15
Osaka University of Medical Sciences — School film

Osaka University of Medical Sciences

School film — Direction & Production
16
Blue Bottle Coffee — Kyoto Studio, direction

Blue Bottle Coffee

Kyoto Studio — Direction
17
arts & crafts — Corporate film

arts & crafts

Corporate film — Direction & Production
18
FUJI ROCK FESTIVAL ’26 — Line-up announcement film

FUJI ROCK FESTIVAL ’26

Line-up announcement film — Direction & Production

People

03 / 06

Mitsuaki Fujiwara藤原 光暁

Film Director / Photographer

NHKを中心に、ドキュメンタリー番組・国際共同制作・インタビュー番組を手がける映像ディレクター。「岩合光昭の世界ネコ歩き」では企画立案からシリーズ立ち上げ、総合演出を担当。高野山霊宝館のミュージアム映像も監督。世界7大陸・40カ国以上での取材経験を持ち、日本語・英語のどちらでも取材・制作が可能。近年は写真家としても活動し、London Photography Awards 2026でプラチナ賞を受賞するなど、国際的な評価を受けています。

A film director making documentaries, international co-productions and interview programmes, mostly for NHK. He conceived, launched and directs Mitsuaki Iwago's World Cat Walk, and directed the museum film for Kōyasan Reihōkan. He has filmed in more than 40 countries across seven continents and works in both Japanese and English. He is also an internationally recognised photographer, winning Platinum at the London Photography Awards 2026.

Junya Handa半田 淳也

Film Director / Art Director

広告、ブランドムービーやミュージックビデオなど、コンセプトから組み立てる映像を中心に手がける映像ディレクター。企画から演出、撮影、編集まで一貫して関わり、ブランドの世界観を映像に仕上げます。キャリアの出発点は、ファッションブランド「N.HOOLYWOOD」でのグラフィックデザイン。その経験を生かし、アートディレクターとしても活動しています。映像とあわせて、キービジュアルやグラフィックなどのデザインもご依頼いただけます。

A film director focused on concept-driven films such as commercials, brand films and music videos. He works from concept through direction, shooting and editing, turning a brand's world into film. His career began in graphic design at the fashion brand N.HOOLYWOOD, and he draws on that experience as an art director. Design work, such as key visuals and graphics, can be commissioned alongside the film.

Services

04 / 06

In-house

  • Film Production映像制作
  • Documentaryドキュメンタリー
  • Script · Planning企画・脚本
  • Direction · Cinematography演出・撮影
  • Editing · Finishing編集・仕上げ

With partners

  • CG · VFXCG・VFX
  • Translation · Subtitles翻訳・字幕
  • Dubbing吹き替え
  • International Production海外制作協力

Contact

05 / 06

Films/Documentaries/Collaborations/Inquiries

まだ形になっていなくても大丈夫です。It doesn't need to have a shape yet.

Q&A

06 / 06